Description
Download Proof || Alex Cattoni – Own The Inbox Challenge
What You Get:
DAY 1: UNDERSTANDING THE 12 CUSTOMER ARCHETYPES
Many brands miss the mark by sticking to generic templates and cookie-cutter email marketing approaches. At the Posse, we believe in tailored, empathetic strategies! 🌟 In this session, you’ll uncover the top 3 email marketing pitfalls to dodge, how to pinpoint your customer’s core values and desires using 12 proven personality archetypes, and the secret to crafting a highly-targeted email campaign that truly connects.
DAY 2: THE 3-STEP FORMULA FOR TURNING SIGNUPS INTO SALES
Before you start typing away, it’s crucial to plan your promotion perfectly. Knowing your product and audience isn’t enough – as an email marketing strategist, you need to know the “how.” This is the magic that sets top-tier copywriters apart! ✨ On Day 2, you’ll learn about key conversion triggers, persuasive principles, and techniques to overcome objections, plus a 3-step formula to turn signups into sales quickly.
DAY 3: 12 EMAILS THAT CREATE AUTHORITY & ANTICIPATION
Get ready to dive into effective email marketing strategies! 📧 On Day 3, you’ll gain access to the Posse Email Playbook: 12 customizable email frameworks used in numerous successful campaigns and million-dollar launches. Learn the goal, hook, and structure of each email, when to use them, and why. By the end of the day, you’ll have your very own sales campaign blueprint!
DAY 4: HOW TO WRITE RAD EMAILS YOUR AUDIENCE LOVES
Time to get creative! 🎨 On Day 4, you’ll learn to craft emails that resonate with your audience, validating their struggles, encouraging their dreams, and empowering them to take action. Discover the 4 types of open loops, tips to enhance email readability and flow, and how to infuse your copy with personality and charm.
DAY 5: HOW TO WRITE MAJORLY MAGNETIC SUBJECT LINES & CTAs
Did you know nearly half of email recipients open an email based on the subject line alone? 📬 On Day 5, you’ll master writing irresistible subject lines that get your emails opened, learn best practices to avoid the spam folder, optimize formatting, and create compelling CTAs that drive clicks.
FREE BONUSES
BONUS #1: CASE STUDY WITH JENNY NEAL
Learn how Jenny Neal transformed her life from earning $17/hour to a $17,000/month copywriting business. 🌟 In this exclusive video interview, discover her journey from unemployment to six-figure success and how she built her thriving business from scratch.
BONUS #2: INTERVIEW WITH COPY POSSE LAUNCH PAD ALUMNI
Meet 6 graduates of the Copy Posse Launch Pad who turned their copywriting dreams into reality. In this Q&A session, find out how they used Copy Posse techniques to quit their jobs and build profitable, fulfilling businesses in less than a year. 🚀
BONUS #3: OVER-THE-SHOULDER GUIDED COPYWRITING CRITIQUE
Watch Alex review and critique 3 Challengers’ email campaigns in real-time. 📋 Gain behind-the-scenes insights and tips to elevate your emails from good to great, and get answers to your pressing email campaign questions.
BONUS #4: SALES EMAILS & SOCIAL MEDIA SWIPE FILE
Get a sneak peek at the complete launch blueprint for the Own The Inbox Challenge. 📂 This exclusive swipe file includes all sales and content emails, plus every social media post used to launch the challenge successfully.
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