Description
Download Proof || Kim Krause Schwalm – The Get Dangerously Good Copywriting System
Kim Krause Schwalm – The Get Dangerously Good Copywriting System
What You Get:
Module 1: The Art and Science of Writing Headlines 🎯📝
Say goodbye to staring at a blank page! In this module, you’ll master the craft of writing compelling headlines. Discover 9 ways to instantly enhance your headline copy and learn Gene Schwarz’s pivotal theory to make your headlines resonate with your audience. You’ll also uncover:
- Power words that make your headlines pop!
- Split tests showing which headlines nailed it and which missed the mark.
- Common pitfalls to avoid, complete with real-life copy critiques.
- And so much more!
Module 2: Secrets to Killer Leads 🔥📈
Grab your readers’ attention from the get-go with proven techniques. Transform your leads from drab to fab as Kim reveals the 6 types that keep prospects hooked, how to start strong, and what to avoid like the plague!
But wait, there’s more…
- Learn 5 surefire ways to craft killer leads repeatedly.
- Watch Kim dissect one of her own successful leads and unveil her top copy secrets (plus a PDF of the full sales page promo).
- Enjoy a no-holds-barred critique of 3 leads from Kim’s mentees, packed with actionable insights.
- And much more!
Module 3: The Truth About Fascinations 🧲💡
Fascinations are your secret weapon in sales copy—when used right! Kim offers a comprehensive guide to writing these tantalizing tidbits. Here’s what you’ll learn:
- 10 rules and 27 formulas to make writing fascinations a breeze!
- A hands-on exercise from Kim to sharpen your skills.
- How to elevate your fascinations from good to great with real-life examples and expert tweaks.
Module 4: Powerful Offers and Closes 💪💰
You’ve done the heavy lifting; now it’s time to close the deal! Learn how to create irresistible offers with tried-and-true examples and discover 10 closing techniques that make your offer a “no-brainer”. Plus, you’ll uncover:
- Strategies to boost your average order value with upsells, cross-sells, and down-sells.
- How to craft a guarantee that feels ‘iron-clad’ and risk-free.
- Real-world examples of offers, closes, and guarantees, including a deep dive into Kim’s winning Circ02 promo (PDF included).
Module 5: Bodacious Body Copy ✍️🚀
Keep the momentum going with unrelenting techniques to guide your prospect to the solution they need. Discover 10 types of sidebars that will engage your prospect, address objections, and prime them for purchase.
Module 6: Crafting Compelling Emails (or Lifts) 📧📈
The best online promo is only as good as the email driving traffic to it. Master the art of writing effective emails that lead your prospects from the subject line to the body copy and finally to the sales page, VSL, or other web pages. Here’s what you’ll discover:
- 15 rules for email subject lines that work (plus examples that flop).
- 21 rules for writing email copy that gets clicks and primes prospects to buy.
- A detailed breakdown of a successful lift by Kim, with PDFs of the lift and the corresponding sales page.
- 3 real-life email critiques with Kim and her mentees.
Module 7: Start-to-Finish Process for Writing a Control 📚🔄
Join Kim as she reverse-engineers her control direct mail promo for National Geographic’s Complete Survival Manual. This module gives you a behind-the-scenes look at how she applies the tips, tactics, and techniques from the entire system.
BONUS MODULE: Best of Copywriting Velocity 🏆💡
Experience Kim’s 3-hour Copy Intensive from her LIVE event in March 2019, featuring her process for writing successful controls. You’ll also get the complete 146-page slide deck and two breakdowns of her successful controls. Plus, enjoy an exclusive interview with legendary copywriter Lee Euler, packed with invaluable tips on copywriting and building a freelance business.
Others have paid over $2,000 to attend this seminar or several hundred dollars for this training, but you’ll get the best of it all right here!
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